In Much Ado About Nothing, I proposed that we need to think less and do more in the way of engagement. Maybe it would help if there was an “Engagement Fieldbook” much like Peter Senge’s Fifth Discipline Fieldbook. The engagement fieldbook, like Senge’s, would offer real-world validated ways to actually implement engagement theories and concepts.
Opinion: the resource capacity of the EEN and its community is highly under-leveraged by the over 6000 practitioners who have been loosely brought together. I’ve often challenged why community members don’t engage more in the numerous discussions and groups there.
The pyramid link above connects to a series of blogs by David exploring the pyramid. Major personal “aha”… right here is the closest thing to a “fieldbook” that David seems to be even remotely interested in putting out there for us. And it’s really good stuff! So along comes a second opinion that contradicts the first: while host David has committed himself to giving us an amazing resource, he simply wants us to waggle. If you’ve taken a deep dive into beekeeper David’s world of bees you understand what I’m referencing. Have you checked out Waggle While You Work or the original Waggle?
Some time ago, when the EEN community was kicking around the notion of rallying around a shared goal of 20% increase in global engagement by 2020, I proposed to David that maybe we needed a structure with focused sub-groups and a shared vision / values etc much like Engage for Success ended up doing a few years later. David resisted that notion, and I think I’m finally getting it. I was proposing a very non-waggly action.
The UK’s Engage for Success is by comparison highly structured around the MacLeod Report’s four enablers, with several sub groups and official white papers et al.(Here’s another treasure map, this one for the UK’s Engage for Success) David is just providing a very large playground with no fence around it. Or to stay consistent with David’s work, he is content to let the bees do what bees do.
So…what think you, David? Am I on to you? And what think you, engagement explorers? Which approach is “best”?
My opinion for the record, if we’re keeping one…”yes”.